Hello Runners,

We are all super excited to organize March LSoM 2020. We have identified couple of core areas where current LSoM structure can be improved

1. How can we reach to local communities better?
2. How can those have access to the event who can not afford the ticket?

Conventional social media propaganda reaches to the same people/groups. Instead of spending efforts on online promotion; we can go back to basics and spend efforts on offline promotion of not just the event but also share a few good things about running.

We can reach to most of nearby (say 2 km radius) schools and yoga/running/laughter clubs. Because the count of such groups will be more it can not be a single day event or can not be done by only a selected few.

Idea is to Share the benefit of running and/or share experience that changed people's life because of running and motivate people to join us.

We can run this activity in purely decentralized and distributed way for entire LSoM month; From previous LSoM to this.

Following could work

1. Create multiple mini-groups of 4/5 runners from each running group involved in LSoM
2. We can find out list of schools/colleges/groups nearby.
3. Catch these local groups on suitable time; talk with them; share some presentation if exists; give them some free passes for needy or for those who can not afford the tickets.
4. Finally, Share the numbers, Take the snaps and spread this on the social media

We are working towards getting roughly 15% free passes; eg., 300 free passes for total of 2000 runners.

We feel, doing such offline activities would be fun and would definitely give a new experience of life.

Let's make this LSoM more interactive. Let's go out and connect with people directly.

Let us know your view on this.